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"Are your Channels optimised for
Profit and Expansion?"
It could be:
- a few years since you last looked at your channel management
strategy
- you see the need to develop new channels
- you need to motivate your channel partners to aggressively market
your product
- you need your channels to be more profitable
All good indicators that your channel management strategy needs a
fresh look and perhaps, a new strategy. With customer buying patterns
changing over the years, companies need to establish effective sales and
marketing channels to reach their customers better and faster. You
cannot afford to be left behind.
Unlock the secrets of an effective
channel management strategy
In this 2-day content rich workshop, you will learn from channel
management expert Glen Pearsall who has worked on the distribution
strategies of such fine companies as Sony, BMW, Ericsson, Mobil, Daimler
Chrysler, Business Objects, Jaguar and Goodyear. Glen will share
with you the very secrets that has made them successful:
- Practical tools and applications on channel management to
establish mature strategies that strengthen your competitive
advantage
- Best approaches to dealing with conflict and competition among
channels to foster channel loyalty and improve channel retention
- Frameworks to develop a new channel management strategy and
enhance the performance and productivity of your existing
channels
- Case studies of global companies that have improved their
channel management practices and recorded increased profit margins
despite intense business competition
»DOWNLOAD THE BROCHURE.
»Back to EVENTS.

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